From the instigator
Hej, I'm Rikard! Combining my love for reduced Scandinavian design and passion for nature, ØESTE was born off the Portuguese coast.
In between surf sessions, I found a local production team who shared my enthusiasm for sustainable fashion. Thankfully they also thought lyocell was the best match for ØESTE's line of underwear.
After leaving a traditional corporate career behind in 2012, I have initiated several startups related to fashion, events and nightlife.
Next to ØESTE I am still doing Swedish oriented events with a community called SWEPA, and surf related events with another community called Surfzürich.
So far, I guess many would call me a less than successful, but determined, solo entrepreneur. Now my dream now is to grow ØESTE, so that I can inspire a smiling band of friends, bringing the brand and our values forward!
Ever since, and for the years to come.
All the best,